Imagify Tutorial


If you’re a website owner, you undoubtedly understand the significance of website speed for user experience and SEO rankings. A swiftly loading website leaves a better impression on users, leading to increased conversion rates. Images are one of the primary factors affecting website load speed. Optimizing images not only enhances website speed but also reduces bandwidth consumption and storage costs. In this article, we’ll introduce an image optimization tool called Imagify, which can assist you in optimizing images on your website to boost its speed.

Overview and Features of Imagify

Imagify is an image optimization tool developed by WP Media. Utilizing the latest compression algorithms, it can reduce image sizes by up to 80% while maintaining high-quality visual effects. It’s a user-friendly tool that can help you optimize all images on your website, including formats like PNG, JPEG, and GIF. Imagify also offers numerous advanced features, such as automatic image resizing, WebP format conversion, and animated GIF optimization.

Why Image Optimization is Crucial for Website Speed

Image optimization is a vital step in enhancing website speed. With the proliferation of high-speed internet, users’ expectations for website speed have risen. If your website loads too slowly, users might leave, leading to a drop in your site’s conversion rate. Moreover, search engines consider website load speed as a criterion in their ranking algorithms. Hence, optimizing images not only improves user experience but also boosts SEO rankings.

How to Install and Use Imagify on WordPress

Before using Imagify, you need to install and activate it on your website. Follow these steps:

1. Visit the official Imagify website and sign up for an account. You can register an account on and log in. If you don’t have an account yet, you can sign up for free and receive a certain amount of free compression quota. Imagify offers two plans: GROWTH and INFINITE. GROWTH costs $4.99 per month, while INFINITE is priced at $9.99 per month. GROWTH has a monthly compression limit of 500MB, with an additional charge of $5 per GB for exceeding the limit. INFINITE offers unlimited compression.

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2. Download the Imagify plugin and upload it to your website, or you can directly search for Imagify in the plugin center to install it. After installation, activate the plugin.

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3. In the Imagify settings page, enter your API key to activate the plugin.

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After activation, you can configure various options of the plugin in the Imagify settings page in the WordPress backend.

4. Imagify Settings – General Settings (as shown in the image) has three options to choose from, and it’s recommended to check all of them.

Auto-Optimize images on upload: Automatically compresses every image uploaded to WordPress.

Backup original images: Backs up the original images.

Lossless compression: Compresses images with minimal distortion. If you want clearer images, you can check this option.

5. Imagify Settings – Optimization.

WebP creation: If you want the images on your website to be displayed in WebP format, you can check this option. Images in WebP format usually have a smaller file size.

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6. Other Settings:

Resize larger images: You can set the maximum to 2048.

Files optimization: You can check all options.

CUSTOM FOLDER: You can choose to compress the theme folder you are currently using, compressing theme files.

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7. After setting up the above content, select “SAVE & GO TO BULK OPTIMIZER”. The system will automatically execute the above operations.

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8. After the compression is complete, you can view the compression results.

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Imagify is an excellent image optimization tool that can help boost your website speed, enhance user experience, and improve SEO rankings. It’s user-friendly and powerful, suitable for all types of websites. Using Imagify can help you reduce bandwidth consumption and storage costs while increasing website speed.

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